Ken Fisher is Mr. One Note

Everyone’s favorite over-hyped money manager, Ken Fisher of Fisher Investments™, is back! And he’s using the same old, tired ad campaign that he’s been using for the last few years.

Ken Fisher (and Fisher Investments) has been promising the same surprising/startling prediction in over-hyped e-mails for years. I first noticed this ad campaign promising his startling new prediction on Feb. 28, 2009 (by that point, he’d been using the campaign for many, many months). Then I got the brand new (same) startling prediction from Ken Fisher again on April 26, 2009. Followed promptly by May 12, 2009. I took my usual overseas trip. But when I came back, Ken Fisher was still Mr. One-Note with the same ad campaign on March 9, 2010. And then I just got it again on October 11, 2010.

I’d like to see a new ad campaign: “An Actual New Prediction By Ken Fisher.” Of course, that would mean Ken Fisher actually has new ideas.